From an early age Alistair Brownlee has been obsessed with being the very best, and not just improving his sporting performance across his three specialist triathlon disciplines of swimming, cycling and running, but also understanding how a winner becomes a dominant champion. Winning gold in consecutive Olympic Games has only strengthened this need and desire.

Over the last 4 years Alistair has been on a journey to learn from the best, talking to elite figures across multiple sports as well as leading thinkers and scientists, to understand what enabled these remarkable individuals to rise to the very top, and to push the limits of human capability in their relentless pursuit of perfection.

Alistair uses these fascinating interviews, along with extensive research, to explore a range of sports and environments – athletics, cycling, football, rugby, horseracing, hockey, cricket, golf, motor racing, snooker, swimming and ultra-running – to reveal how talent alone is never enough and how hard work, pain, pressure, stress, risk, focus, sacrifice, innovation, reinvention, passion, ruthlessness, luck, failure and even a lockdown can all play a crucial part in honing a winning mentality and achieving sustained success.